page speed scores don't matter

Why Page Speed Scores Are Nonsense

I’ve lost count of the number of posts I’ve seen where people are obsessing at getting to 99/100 on Pingdom, GTMetrix or whatever other tools they can find to benchmark their site.

on-page SEO

What Is On-Page SEO?

On-page SEO is the practice of optimising content on a website in order to rank higher in search engine result pages (SERPs). What does on-page

technical SEO

What Is Technical SEO?

Technical SEO is the practice of optimising the technical aspects of your site in order to increase ranking in SERPs (search engine results pages). In essence

Why does SEO take so long

Why Does SEO Take So Long?

It’s a fair question to ask. After all you invest of a lot of energy into SEO and to see little or no results for

how do search engines work?

How Do Search Engines Work?

In its most basic form, Search Engines operate in three distinct steps and in this blog I’m going to break down each so you have

unnatural anchor text

The Dangers of Unnatural Anchor Text

It’s very easily done. You’re finally getting the opportunity to get some high-quality backlinks to your site and you need to decide what anchor text